Chapter Introduction: RaizUp Sweden with Marjorie Sundström and Evelyn Hamilton

RaizUp Sweden

Marjorie Sundström and Evelyn Hamilton lead up the RaizUp community in Sweden. Get to know them better in the following blog interview, learn more about the chapter plans and join RaizUp Sweden.

Meet the chapter leaders

What was your first travel job and what did it teach you?

Marjorie: My very first job in hospitality was helping my mum turn around our self-catering house every weekend. But I didn’t have much choice in that! I worked at a local hotel in Ireland as a waitress in conference & banqueting. It taught me the importance of a strong team. We worked long hours and had great craic. It was there that I knew I wanted to work in hotels & events.

Evelyn: BCD Travel as a global bid specialist. I started working in the London office in 2008 and they supported my transfer to Sweden in 2011. Technically I still haven’t left my first travel job and I am still constantly learning, writing and project managing.

Which company in hospitality / travel tech you admire and why?

Marjorie: That’s really difficult to choose. I loved working for Sheraton as I learned a lot about the strength of branding. But I do love hotel brands that have a quirky personality to them, like Firmdale Hotels and Virgin.

Evelyn: There are so many that I couldn’t just pick one. I admire how the Scandic Hotels bring their sustainability policy to life, and I like to stay overnight in their hotels every time I travel around Sweden.

What one book or movie you recommend to other tourism professionals?

Marjorie: Hotel Babylon by Anonymous & Imogene Edward-Jones – an oldie but a goodie! Also just recently read Abby Wambach’s Wolfpack that is a great handbook for any type of leadership.

Evelyn: ‘Eat Pray Love’ by Elizabeth Gilbert. The book (and the film) makes you realise each person has their individual purpose to travel and their own experience of travelling. After reading the book or watching the film I always think about my own reasons to explore new places. I am also a self-help book addict and have too many cardboard boxes arriving from Adlibra.se each month! I can’t just pinpoint just one influencer. So instead I recommend to follow people online such as Daniel Pink, Rita Clifton, Simon Sinek and Johanna Martinez.

Why did you become a RaizUp chapter leader?

Marjorie: WHTT helped me through 2020 so much and I want to bring that energy to build a community in Sweden.

Evelyn: For the exact same reason as Marjorie.

What are the current hospitality and travel tech challenges in Sweden? How do you plan to address them?

Sweden embraces technology but needs to connect with people to gain new ideas. By building a community of individuals who have the same love of hospitality and travel tech it will bring innovative plans, products and companies to the forefront. This will help people gain employment once this period of the pandemic is over and herald the oncoming of the roaring 20s (version 2.0) that we are really looking forward to.

What are your chapter plans for 2021?

We want to grow a supportive community within hospitality and travel in Sweden that is engaged and shares from experience. We want to help great people to develop and grow in Sweden.

How can members get involved with RaizUp Sweden?

Feel free to reach out to us on LinkedIn or send us a message. We are open to all ideas!


Connect with Marjorie and Evelyn and follow the RaizUp on LinkedIn.

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